This card uses a technique called 'spotlighting' which is very effective with this stamp set ~ Pleasant Poppies. You can find the set on page 129 in Stampin' Up!'s annual catalog.
This gorgeous card uses First Edition Specialty Designer Series Paper as the background. This light-weight paper comes 24 sheets to a package of double sided designs. It is acid and lignin-free so it would be super to create backgrounds for your scrapbook pages. And, of course, to layer on cards, do papier-mache or wrap small gifts ~ #121878, $12.95, on page 162 in the catalog.